OEM Partner Highlight – Production Privee

OEM Highlight: “917. Porsche. Gulf. The car and its emblematic livery made mythical by the movie Le Mans and Steve McQueen is back, and this time, on our Shan nº5. Limited to 58 frames, this version of Shan nº5 is numbered as usual. To do Steve and the iconic car honour, we went for suspensions built for racing: a Cane Creek Combo with an Helm fork and a Double Barrel Air CS shock. The making of the 917 GT1 has now evolved into a true war machine.” – Production Privee

Being Frank – Don’t Believe Everything You Read


Brent Graves Cane Creek
Brent Graves, President and CEO

For years my better half implored me to call them out on their blatant errors. She repeatedly saw my frustration that resulted from someone not doing their job completely, yet their message was wrapped in a cloak of perceived expertise. While letting something that I believe is inaccurate or even downright wrong float past without speaking up is against my nature – many times to my own detriment! – I just did not see a desirable outcome with these issues. Consequently, I continued to read reviews of bikes and bike products that included misinformation and mistakes that the faithful readership unfortunately took as gospel. This was especially the case prior to the last five or so years when internet comment sections and forums gave people a fast, easy, and anonymous way to challenge or correct the reviewers. But the pendulum now swings too far in the other direction, however that is a topic for another day.

Working in product development provided me with firsthand knowledge of the whole story of what we did and why we did it. Certainly there were plans and targets, but there were also surprises, discoveries, and accidents that make for some rich stories. And as a bike product manager I also got the inside scoop on what the component makers were doing, the motivation behind the new design, the issues with compatibility or obsolescence, and pricing and marketing strategies.

So knowing why and how we arrived at a bike’s geometry, and how component supplier X would not sell us the component we wanted unless we also spec’d the component that we didn’t want, or why we had to choose this gear combo because someone could not get parts to physically check the clearance before production made it crystal clear when a reviewer got things wrong. But we’re all human, and we will get things wrong from time to time. The unacceptable part is that I or my team were rarely contacted by the reviewer to check facts or get the inside story – they just did not do their job completely. It is easy to dismiss the idea that it was just the company that I worked for that was not sought out by the reviewer because I could see the same issues on reviews of our competitors’ products. After all, most components on every bike come from just a handful of suppliers.

Over the years I have seen some exceptions. Actually there are three product reviewers that come to mind that I think have earned the right to be named: Patrick Brady, James Huang, and Mike Levy. I’m not saying there aren’t others, but in my experience these three made contact in efforts to investigate and report the real story and facts. Consequently, their work has always carried a lot more creditability with me. I enjoy reading their work because they have consistently demonstrated thoroughness, and I am comfortable being very candid with them about our products.

So if the product reviewers did not contact the product guys responsible for the product, where did they get the information for the story? Sometimes it was from catalogs or websites. However the copy written by marketing departments is not always as accurate as it should be and rarely delves into the real background and motivations behind the product. Sometimes the reviewer called a dealer that carried that product. But while the dealer can add some color as to how the market sees the product, she/he does not know the full story behind the product. And I read reviews many times where the reviewer just inferred things, which can be dangerous.

The point of all this: don’t believe everything you read. However, the more a reviewer outlines the process used to gather information, the more specific the information, and the more actual people related to the product are mentioned by name, the more you can trust what you are reading – and that goes for more than just bicycle product reviews!

OEM Partner Highlight – Kingdom Bikes

“For the Refined Savage” –

OEM Highlight: “At Kingdom Bike, we obsess over details when designing our mountain bikes.  From the way our tubing is joined, to the small details on our CNC frame parts that add that special touch. However, none of these things matter if we don’t have proper suspension mounted to our frames to make them realize their intended suspension kinematics. Kingdom Bike’s obsession with high performance mountain bikes requires an equally obsessive suspension house – that’s why we’re proud to be partners with Cane Creek USA in bringing to the market high performance mountain bikes”.  

Lighter = Faster

Welcome To Your New Weight Loss Plan


Lose 220 grams (half a pound) off of your front and rear brake and headset.

eeBrakes: The eeBrake is the ultimate brake from start to finish – a uniquely robust patented design developed and refined by relentless engineering, both at the computer and through real-life testing. At half the weight than that of its competitors, eeBrakes continue to set new standards by which all other high performance road brakes are judged. The same supreme upgrade for performance-oriented riders, a dramatically higher overall stiffness provides better modulation and more power.

AER Headset: Long recognized as the world’s lightest headset, the new AER now offers a hybrid steel and aluminum bearing that provides even greater durability and a 40% weight savings over comparable models. Strategic machining and precision contours provide an optimal balance between weight savings and strength. The new AER headset is now an ideal headset choice for road and mountain bike applications- a high quality durable headset with durability and lightweight performance in mind.

eeNut: The eeTop and eeNut offer a beautifully functional new concept for an extremely lightweight preload assembly. A total weight of only 9.6 grams for the full assembly, saves 30 grams over the typical top and preload. The eeNut is a unique and patent pending design providing ultra light weight, solid locking action and ease of installation in one package. The recessed cone shape provides greater tension stiffness. This increased stiffness facilitates precise headset adjustment and sets it apart from other lightweight caps.

Take The Weight Off Today:


eeNut Preload

AER Headset


eeNut Preload – 10 grams (Comparable carbon steerer preload weight – 40 grams) eeBrake Regular Mount Front – 84 grams (DA 9100 Regular brake weight w/o pads 153 grams) eeBrake Regular Mount Rear – 82 grams (DA 9100 Regular brake weight w/o pads 153 grams) AER Headset and bearings
(H15, IS42/IS52) – 49 grams (Comparable Cane Creek 40 series headset weight – 99 grams)